Finca Santa Rosa, perched in the highlands of Chalatenango, El Salvador, on the slopes of El Pital, operates at elevations between 1,550 and 1,800 metres above sea level. Established in 1979 by brothers Jorge Raul Rivera Jr. and José Roberto as a pine resin plantation, the farm transitioned to coffee in 2003, interplanting Pacamara beneath the pine canopy. This blend of forest and coffee cultivation fosters a unique ecosystem that promotes shade, biodiversity, and healthy soils, enhancing the beans' terroir-driven character. Under Jorge Raul Rivera's leadership, Finca Santa Rosa has gained international acclaim for its exceptional Pacamara, a variety native to El Salvador known for its large bean size and complex cup profile. The farm has earned multiple Cup of Excellence awards, in 2014, 2017, and 2019, cementing its status as one of the country's most innovative specialty producers. The honey-processed Pacamara, represented in lot P73, embodies Santa Rosa's unique approach, offering notes of ripe grape, raw sugar, chocolate, and florals, framed by the cool mountain climate. Today, Finca Santa Rosa stands as a benchmark of Salvadoran coffee excellence, blending family heritage, ecological stewardship, and varietal innovation